Jungmaven | “Tradewinds” Campaign
Being a “Jung” means making conscious daily choices to heal the planet with your actions. Jungmaven was born with the dream of getting every person in a hemp t-shirt by 2020. Today, they create quality hemp goods for people and planet. The “Tradewinds” global campaign introduced the world to the brand’s new line of intimates that just feel better to wear.
Creative Direction: Lex Weinstein
Production: Lex Weinstein, Chelsea Huddleston
Talent: Gabby Mathers, Zoli Wall
Photography: Sarah Lee
