billabong x nordstrom | “sea through me” campaign
To truly know ourselves and where we are headed is to honor from where we came. Sea Through Me is
a collection expanding our journey towards a more sustainable future, inspired by women in deep connection with the land + sea who help us to retrace our footsteps back to Mother Earth. Exploring un-dyed, natural fabrications, organic & eco-conscious cottons, recycled cotton blend & recycled polyester, this capsule features soft neutrals and rich earth tones, consciously crafted with the planet in mind.
Shot on location in partnership with eco-resort Playa Viva in Guerrero, Mexico, featuring a cast of all Latinx surfers in celebration of new team rider, Mexican-American surfer and environmentalist, Maya Harrison.
Creative Direction / Writing / Production / Talent: Lex Weinstein
Photography: Sarah Lee
